The Pac-10 will be unveiling a new logo and a season opening video this afternoon in New York City. By the way, do we still have to call it “unveiling” when it’s already accessible to the public?
Whatever the case, it’s pretty sweet and worth sharing.
I love Larry Scott’s plan of starting the media tour on the East Coast. The Pac-10 is as good as any conference on the field, and now it finally has the leadership in place off the field for it to start getting proper respect nationwide.
That’s not only good for the conference as a whole but the individual teams as well. USC is the only “national” team in the conference, and the clout they’ve built up guarantees them a spot in the polls a few spots ahead of where they probably deserve, especially this year. Let’s hope Scott’s effort — along with continued success — gets Oregon to that level as well.
Ted Miller has the itinerary of the conference’s media blitz in East Coast (via Bruins Nation), before doing their classic Media Day in the Rose Bowl on Thursday:
Tuesday (New York)
5 p.m. ET: News conference at the Manhattan W Hotel featuring all 10 coaches and the unveiling of new Pac-10 logo and football trailer. Pac-10 QBs will visit Times Square — where the Pac-10 football video will be playing on the Jumbotron — and the Empire State Building.
6 p.m.: Private cocktail reception at W’s “Whiskey Blue” with TV executives, corporate sponsors, former players and other VIPs.
8 p.m.: Coaches eat dinner with ESPN’s “GameDay” crew. Coach spouses will see Broadway musical, “Promises, Promises.”Wednesday (New York, ESPN)
Morning: Coaches will ring the opening bell at NASDAQ and then conduct East Coast media interviews.
11 a.m.: Bus to ESPN offices in Bristol, Conn., where players and coaches will do interviews on all ESPN platforms.
5 p.m.: Charter flight from New York to Los Angeles; check in Peninsula Beverly Hills Hotel.
Here’s the new Pac-10 logo:
As @MightyOregon notes, how much did Utah or Colorado pay to have a snow-capped mountain in the logo? Nonetheless, I love the idea of having a wave rolling into a mountain. Well done.
New video, new logo, I think this officially means we’re getting close to football season.
Lots of other Pac-10/12 info out there right now as well. Here are some links to get you through the rest of your lunch hour:
- SI.com’s Andy Staples gives insight into what Larry Scott has been up to since taking over for Tom Hansen.
- It’s official: no fancy new names, no non-sensical Big Ten non-renaming, Larry Scott tells Forbes the Pac-10 will become the Pac-12 in 2011.
- The New York Times chimes in on the conference’s goal of going national.
- Jeff Eisenberg of Yahoo Sports! says the Pac-10 will try the “Joey” plan of erecting billboards to promote the conference in Time Square and other East Coast locations, and make its athlete more available for interviews on ESPN.
That’s it for now. What do you think of the Pac-10’s media push, re-brand and new logo/video? Leave your thought below in the comments!